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Social Media Management

We strategically manage your brand’s social media, with a voice tailored to each platform, content aligned with the funnel, active community management, and customer service, for companies looking to turn engagement into leads, sales, and loyalty, not just likes.

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Delivered by Conteúdo Online, a VitaminaWeb group company.

What you get

  • 01Channel audit and KPI definition
  • 02Audience mapping and voice tailored to each platform
  • 03Content pillars and conversion points in the social funnel
  • 04Optimized formats: Reels, Stories, and carousels
  • 05Community management, customer service, and mention monitoring
  • 06Reports on engagement, reach, leads, and brand sentiment

How it works

  1. Diagnosis

    We audit your channels, audience, and brand voice, then define community goals.

  2. Planning

    We define content pillars, the social funnel, and priority formats for each platform.

  3. Execution

    We publish, engage, and respond in real time, with a crisis plan in place.

  4. Monitoring

    We track engagement, reach, leads, and sentiment to adjust our approach.

When it makes sense

We post regularly, but don’t know how it benefits the business.

Comments and messages go unanswered or take too long to get a response.

A social media complaint has already become a headache, and we had no plan.

The team spends all day posting, with no time left to analyze results.

Frequently asked questions

Which social media platforms do you manage?

We work on the platforms where your audience is, such as Instagram, LinkedIn, YouTube, and others. We choose them based on the diagnosis, and tailor the voice and formats to each platform.

Do you respond to comments and messages?

Yes. Management includes community engagement and customer service, with mention monitoring and a response plan agreed on with your team for questions, complaints, and sensitive situations.

How do you measure social media results?

We look at qualified engagement, reach, leads generated, and brand sentiment, not just likes. Our reports show what worked and what we’ll change.

What if there’s a crisis?

Our monitoring plan is designed to identify issues early. We follow a response playbook agreed on with your company to protect your reputation and keep the problem from escalating.

How much does social media management cost?

It depends on the number of platforms, the volume of posts, and the level of community management required. We set the price in our proposal after auditing your channels.

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