---
title: Sales Funnel and CRM · VitaminaWeb
description: We implement and optimize complete sales funnels, integrating marketing and CRM platforms such as RD Station and Pipedrive. This helps companies track leads
source: https://vitaminaweb.digital/en/services/sales-funnel-and-crm
lang: en
---

## What you get

- **01**CRM implementation and integration with media channels
- **02**Mapping the lead journey, from generation to negotiation
- **03**Lead qualification automations and workflows
- **04**Sales funnel monitoring and analysis
- **05**Bottleneck diagnosis and ongoing optimization recommendations

## How it works

1. **Diagnosis**

  We map how leads come in, where they get stuck, and how your sales team works today.
2. **Structure**

  We design the funnel stages and qualification criteria.
3. **Integration**

  We connect CRM, media, and automations so leads move through the funnel without manual work.
4. **Optimization**

  We monitor conversion rates and adjust bottlenecks.

## When it makes sense

Leads come in through several channels and get lost before reaching the sales team.

We don't know at which stage of the funnel we're losing sales.

Marketing and sales use tools that don't work together.

The sales team spends time on contacts who will never buy.

## Frequently asked questions

 Which CRMs do you work with?

We work with leading platforms such as RD Station and Pipedrive. If your company already uses another CRM, we'll assess the integration during the diagnosis.

 Do you only set up the CRM, or do you also monitor the funnel?

We do both. We implement and integrate the platform, then monitor the funnel to identify bottlenecks and recommend ongoing improvements.

 What changes for the sales team?

Leads arrive qualified and with their history, the stages are clear, and repetitive tasks are automated. Sales reps can spend more time with prospects who have a real chance of buying.

 Can you integrate the CRM with media campaigns?

Yes. We integrate the CRM with media channels to see which campaigns generate sales, not just leads.

 How long does implementation take?

It depends on the number of channels, the volume of automations, and the current state of your data. We define the timeline and investment in the proposal after the diagnosis.

## Often goes together with

  [**CRM Automation**Pipeline, follow-ups, and lead distribution without manual work.](https://vitaminaweb.digital/en/services/crm-automation)[**CRO and conversion optimization**Get more results from the same traffic: A/B tests, funnels, and heatmaps.](https://vitaminaweb.digital/en/services/cro-and-conversion-optimization)[**E-commerce Development**A store with an optimized checkout, integrated with payment systems, ERPs, and marketplaces.](https://vitaminaweb.digital/en/services/e-commerce-development)